Port Elgin Pumpkin Festival
Port Elgin Fête de la Citrouille
This project is a three part system ( Poster, E-tickets and Event booklet ) created for the Port Elgin Pumpkin Festival. All three parts of the project are bilingual, in English and French, tailored for the Canadian Market.
The event is always held the week before the Canadian Thanksgiving to celebrate harvest and to bring fun to all ages in the community. Warm colours and elements like leaves are used to reinforce the Autumn theme. Pumpkin doodles are created to mimic children’s drawing for a childish and playful look. The event booklet overall has a darker tone as it was meant for adults to look at.
The poster, e-tickets and booklet are all different, but they have similar text placement, typefaces, illustrations and colour scheme to constantly remind audiences that they are within the same system and works together for the same event.